Studio di caso

Jotex: Aumentare la consapevolezza e la considerazione tra le donne di età compresa tra i 22 e i 55 anni

Scandinavian interior designer Jotex collaborated with Precis to develop a paid social strategy to increase awareness and consideration.

Risultato

215%

Aumento delle transazioni

215%

Aumento delle transazioni

222%

Increase in traffic to the site

222%

Increase in traffic to the site

37%

Decrease in CPC

37%

Decrease in CPC

Panoramica

Case overview

Jotex, a prominent Swedish interior design brand, collaborated with Precis to develop a paid social strategy aimed at increasing awareness and consideration among their target audience: women aged 22 to 55.

Il nostro approccio
Fattori di successo

Our collaboration with Precis has been a great success. The synergies between our channels and their data-driven approach with digital strategy has taken us to the next level. They have been creating, evaluating and testing insight-based concepts and campaigns, to help us understand what works, why, when, and how.

Daniel Jensen

Online Marketing Manager

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