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Podcast
CTD: Personio episode
Precis insights
Why marginal ROAS should be your most important metric for media planning
News
Precis acquires Phiture
Precis insights
Why 67% of AI medical advice is currently ignoring trusted brand
Precis insights
How to reclaim the 17% of B2B market value now controlled by AI
Precis insights
How banks are losing (and winning) the AI search war
Podcast
CTD: Personio episode
Precis insights
Why marginal ROAS should be your most important metric for media planning
News
Precis acquires Phiture
Precis insights
Why 67% of AI medical advice is currently ignoring trusted brand
Precis insights
How to reclaim the 17% of B2B market value now controlled by AI
Precis insights
How banks are losing (and winning) the AI search war
Podcast
Connecting the dots: Why AI Overviews decreasing your traffic is actually an opportunity
Precis insights
The e-commerce calm before the storm: Why retailers have a 35% head start in the AI race
Podcast
Connecting the dots: How to build a culturally relevant brand (and why “legacy” isn't enough)
Precis insights
The myth of the silver bullet in app growth
Podcast
Connecting the dots: Why OKRs are your best planning tool (if you do them right)
Podcast
Connecting the dots: why retention is apps' new growth
Podcast
Connecting the dots: Why AI Overviews decreasing your traffic is actually an opportunity
Precis insights
The e-commerce calm before the storm: Why retailers have a 35% head start in the AI race
Podcast
Connecting the dots: How to build a culturally relevant brand (and why “legacy” isn't enough)
Precis insights
The myth of the silver bullet in app growth
Podcast
Connecting the dots: Why OKRs are your best planning tool (if you do them right)
Podcast
Connecting the dots: why retention is apps' new growth

Are you missing $12M in traffic?

Our new report shows that $12 million in monthly search value is now being intercepted by AI Overviews across just four industries. But the value hasn't disappeared; it just changed addresses.

Navigate the AI shift

Community insights

Explore the latest from Precis

Find all the tools you need to succeed, and more.

Podcast
Podcast
April 13, 2026

Building the marketing team of the future: lessons from Personio's Director of Growth Marketing

Precis insights
Precis insights
March 2, 2026

Why marginal ROAS should be your most important metric for media planning

News
News
February 24, 2026

Precis and Phiture join forces to scale App Marketing and broaden global footprint

Precis insights
Precis insights
February 19, 2026

The healthcare authority gap: Why 67% of AI medical advice is currently ignoring trusted brands

Precis insights
Precis insights
February 19, 2026

Beyond the click: How to reclaim the 17% of B2B market value now controlled by AI

Precis insights
Precis insights
February 19, 2026
Podcast
Podcast
February 19, 2026

Connecting the dots: Why AI Overviews decreasing your traffic is actually an opportunity

Precis insights
Precis insights
February 19, 2026

The e-commerce calm before the storm: Why retailers have a 35% head start in the AI race

Podcast
Podcast
January 21, 2026

Connecting the dots: How to build a culturally relevant brand (and why “legacy” isn't enough)

Attend

In-Person
15 Apr 26
In-Person
16 Apr 26

Aligning marketing and sales for long B2B cycles

In-Person
28 Apr 26
In-Person
28 Apr 26
Webinar
29 Apr 26

The AI visibility illusion in B2B marketing

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