Drive your business forward
We focus on data quality and smart testing to spot what's working - and what isn't – for clear, actionable results.
Data & Analytics
Marketing decisions made with confidence, not assumptions
Turn your complex data landscape into clear, actionable insights – so you can stop guessing and start growing.
Companies we've teamed up with
This is how
From data chaos to data clarity.
Fragmented data obscures direction. We unify diverse data sources, building robust foundations for intelligent analysis and strategic measurement, with advanced testing and marketing evaluation.
Make sense of the mess
Stitch together scattered data, clean it up, and get a clear view of what’s really working.
Drive your business forward
We focus on data quality and smart testing to spot what's working - and what isn't – for clear, actionable results.
Secure your data edge
Privacy isn't optional. We design your data flow to endure, using durable tracking, consent –aware architecture, and clean data pipelines.
Make sense of the mess
Stitch together scattered data, clean it up, and get a clear view of what’s really working.
Make sense of the mess
Stitch together scattered data, clean it up, and get a clear view of what’s really working.
Make sense of the mess
Stitch together scattered data, clean it up, and get a clear view of what’s really working.
Make sense of the mess
Stitch together scattered data, clean it up, and get a clear view of what’s really working.
Drive your business forward
We focus on data quality and smart testing to spot what's working - and what isn't – for clear, actionable results.
Secure your data edge
Privacy isn't optional. We design your data flow to endure, using durable tracking, consent –aware architecture, and clean data pipelines.
This is how
From data chaos to data clarity.
Fragmented data obscures direction. We unify diverse data sources, building robust foundations for intelligent analysis and strategic measurement, with advanced testing and marketing evaluation.
Learn more
Make sense of the mess
Stitch together scattered data, clean it up, and get a clear view of what’s really working.
Secure your data edge
Privacy isn't optional. We design your data flow to endure, using durable tracking, consent –aware architecture, and clean data pipelines.
Services
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Data strategy & governance
Make smarter marketing moves with a data strategy you can trust.
A strong data strategy is about building a trusted framework that aligns with your business goals, ensuring every decision is based on clean, reliable, and compliant data.
What you get:
- Clear data roadmap: strategy for your stack, goals, and growth.
- Reliable data: quality checks, monitoring, and health alerts.
- Future-proof architecture: durable data flow, privacy-ready.
- Strategic guidance: upskill your team, foster data-driven growth.
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Data engineering
Data is only useful if it’s organised.
Marketing data often lives in too many places at once—Google Ads, CRM systems, analytics tools, spreadsheets. A centralised data warehouse keeps everything connected, accessible, and ready for action.
What you get:
- All marketing data in one place—eliminate silos and manual work
- Custom-built APIs that connect tools seamlessly
- A scalable setup that grows with business needs
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Data science
Predict what works. Prove what’s worth it.
Knowing where to invest marketing spend isn’t easy—especially when performance isn’t always immediate. With advanced econometrics and incrementality modelling, marketing impact becomes clearer, measurable, and predictable.
What you get:
- Experiments like Geo Splits and Causal Impact to validate your gut with actual data
- MMM models that prioritise what drives revenue, not just clicks
- Predictive insights that help you forecast performance and budget smartly
- Customer Lifetime Value models that help you invest in the right people, not just more people
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Tracking
Marketing that works starts with data you can trust.
In today's complex landscape, your data flow needs to be solid, compliant, and always ready for what's next. It's about capturing every valuable interaction, meticulously and reliably – so you always have the clearest picture..
What you get:
- A clear view of your customer journey; every step precisely captured.
- Durable tracking setup with smart tech for evolving privacy changes.
- Consent-aware data flow for effortless compliance and full control.
- Expert guidance, tailored to your industry.
This is precis
Know exactly where to invest with Alvie
Most marketers struggle with the biggest question in media: Where should I put my money?
Alvie solves this. Our proprietary measurement tool provides independent, data-backed insights that cut through platform bias, showing you exactly where to invest for maximum impact. No guesswork. No black-box algorithms. Just real performance clarity.
Case Study
Åhléns: Profit jumps with Alvie’s Bidding Signals
Åhléns, a leading Swedish retailer, achieved a 20% increase in gross profit (GP3) by leveraging Alvie Bidding Signals to integrate business-specific data into their bidding strategy
20.50%
Increased profitability
3.60%
More efficient ad spend
12.20%
Higher conversion efficiency
The results speak for themselves: we’ve seen a significant increase in both the efficiency of our ad spend and the overall profitability of our campaigns. With Alvie’s platform, we’re optimising for value, not just volume. Looking ahead, we’re excited to incorporate customer lifetime value and omnichannel data to further enhance our digital marketing efforts.
Thomas Engelhart
Chief Marketing Officer
Global Search Awards
The Drum Digital Advertising Awards
The Drum Search Awards
The Search Engine Land Awards
Google Premier Partner Awards
European Search Awards
Great Place to Work
Global Search Awards
The Drum Digital Advertising Awards
The Drum Search Awards
The Search Engine Land Awards
Google Premier Partner Awards
European Search Awards
Great Place to Work
Let's turn your goals into growth.
Discover how our strategies can elevate your brand and drive results today – start with getting in touch.
