Webinar: B2B marketing strategy for long sales cycles
Event date:
Thursday
,
18 September 2025

Turn complexity into clarity.
This webinar is for B2B marketers navigating long sales cycles, misaligned teams, and the pressure to prove impact. We work with some of the largest Nordic B2B brands, and we’ve seen the same challenges again and again. In just one hour, you’ll get the frameworks, language, and real-life examples you need to turn marketing into a true revenue driver.
In this focused and actionable webinar, you'll learn:
- The 6 core challenges that hold B2B marketing back
- What actually works to solve them, backed by real cases
- How to build smarter systems, not just more content
- Why marketing teams struggle to prove impact, and how to change that
- The latest findings on B2B buying behaviour and decision journeys
Explore the event agenda
Check our agenda for a valuable experience filled with knowledge and networking.
Presentation by David Blinov
9:00 am
–
10:00 am
CEST
About the session
David is the founder of The F Company, a B2B marketing agency now part of Precis. He helps leading Nordic B2B companies turn marketing into a revenue driver instead of a support function. David is a keynote speaker whose B2B marketing webinar was voted the best in Finland in 2023.
Speakers
Hear from the specialists

David Blinov
CEO Finland at Precis
Helsinki
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