We partnered with Amazon’s Cross Channel Marketing team (XCM) to execute campaigns in display, social, out of home, and their owned channels. For Amazon, the key consideration has always been high quality execution at scale – we employed automation and our own technology to ensure our execution across thousands of assets was consistent across markets.
Full-funnel execution for key campaigns
Together with Amazon, we worked on the most critical events of the marketing calendar: Spring Sale, Prime Big Deal Days, Holiday, and Prime Day, taking a holistic approach to ensure every campaign detail was covered.
Consistent brand identity at scale
With varying formats and deliverables across markets, we delivered the volume of assets needed while maintaining Amazon’s strict brand identity throughout.
I can always count on the team to execute on our vision and raise the creative bar in their execution. They're always a great partner and come to every project with a positive "can-do" attitude.
Christopher Izzo
Senior Digital Producer
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