68%
Increase in overall search visibility
68%
Increase in overall search visibility
+63.6 mil
Non-branded organic impressions
+63.6 mil
Non-branded organic impressions
+4.1K
Keywords into the top 10 rankings
+4.1K
Keywords into the top 10 rankings
Facing declining organic growth in Sweden and looking to scale across Denmark, Finland, and Norway, Fyndiq needed a scalable SEO solution that worked across markets. With millions of pages and a merchant-driven model, the challenge called for a smart, resource-efficient approach. Precis focused on strengthening technical foundations, improving multilingual site structure, and aligning content strategies, removing SEO barriers and enabling long-term growth across the Nordics.
Removing technical inhibitors
We helped Fyndiq Identify and resolve critical SEO issues, such as un-crawlable pagination and lacking sitemaps, which significantly improved site accessibility and indexation. We also implemented solutions like dynamic XML and HTML sitemaps, ensuring proper navigation paths and enhancing crawlability.
Leveraging & syncing markets
We facilitated Nordic expansion by translating and optimising category content across Denmark, Finland, and Norway using efficient tools and processes. To increase Fyndiq’s search visibility and organic clicks, we implemented hreflang tags enhancing visibility across different Nordic markets.
Developing growth opportunities
With the right foundation in place, we could identify and pursue growth initiatives such as ongoing category content creation, category tree expansion based on keyword research, and strategic interlinking improvements. We even initiated content hub production to bolster topical authority and improve SERP rankings for key categories.
If I didn’t know, I would have guessed that the people from Precis are from our own company. The effort, commitment and passion they put into their work makes a huge difference! We’ve never seen a “one size fits all” approach, which shows they really take the time to understand our business.
Björn Idren
CDO
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