Typography
Primary typeface
Our primary font is Space Grotesk, chosen for its character and personality. It is primarily used for headlines, sub-headlines, large numbers, intros, and other sections where a distinctive look is desired.
Space Grotesk is included in the Google Fonts library and can be used on all touch points.
Styles
For clear hierarchy we use Space Groteskt Bold for pretty much all headlines and Inter Regular/Medium for body copy.
Headlines are styled using Space Grotesk Bold
Heading Large
Sub-headlines are styled using Space Grotesk Bold
Sub-headlines
Body copy are styled using Inter Regular
Body copy
Alignment
For improved readability, always use left-aligned text—this works best in about 90% of cases. Center alignment can be used sparingly for short copy, such as social media posts or statements. Avoid using justified alignment altogether.
